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Meaningful CRM player analytics.
The Bet Buddy data analytics platform allows operators to build meaningful, direct relationships with both retail and internet players.
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Quick, seamless integration.
Bet Buddy can be quickly integrated with your player account management and data warehouse systems and is also available as SaaS. We do all the integration work.
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Problem gambling identified.
Using the latest research in gambling addiction the PowerCrunch data analytics platform identifies players with possible problems.
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Inform. Ask. Advise.
Inform players of your findings using Advisor. Ask players about their gaming habits using QuickTest. A happy player is an informed player.
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Data mining, applied.
Millions of game plays analysed to effectively market your products to players while protecting the small minority of players showing the early signs of problem gambling.
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Any game. Across games.
From lottery games and sports betting, to poker, casino and bingo; any and every game play, session and transaction is analysed by PowerCrunch.
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Doing the right thing.
Player protection and effective CRM is fast becoming a differentiating factor. Help protect vulnerable players using VeriPlay, the cross-operator self-exclusion service.
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Tell us what you think.
Join us at the 15th UNLV Conference on Gambling and Risk Taking in May 2013 to find out the iGaming industry and Bet Buddy view on how the CEO will manage gaming operations in the future.